Hell Is Real
(But I Hate to Admit It)
By Brian Jones (David C. Cook, 2011)
“I’ve fished enough to know that if the fish aren’t interested in what you put on the hook, you’ll be grilling hamburgers when you get home. You will strike out and go home empty-handed. In the same way, if non-Christians aren’t interested in spending time with you, there’s no way they’re going to be interested in what you have to say about God.
“That’s why the first step in effective evangelism is not memorizing Scripture or some prefabricated spiritual elevator speech. The first step is to go to work on yourself. Ask yourself whether or not you’re the kind of person with whom a non-Christian would like to sit down and have a beer.” —Brian Jones, from the book
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